Despite being direct competitors for the future of entertainment, Netflix and Amazon have two drastically different approaches to their original content. Netflix’s strategy has been to produce an incredibly wide range of content that is available exclusively to their subscribers. Amazon, on the other hand, has opted for a more blended strategy.
More often than not, Amazon chooses to operate like as a traditional distributor by identifying great material and purchasing the exclusive distribution rights. They often make their content available on other platforms and even sell syndication rights to other terrestrial broadcasters.
They’ve also often partnered with other companies to organize wide theatrical releases of ...
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February 02, 2018 at 02:01PM
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